Much of the architecture in the city is Spanish Colonial in style, in keeping with the Spanish heritage of the city: white buildings with tile roofs are a trademark sight.

The city has enacted strict ordinances to prevent erosion of this image, with some success. For example, there are no billboards anywhere in town, and none at all on the main freeway through town for almost twenty miles in both directions; in addition there is a strict sign ordinance for businesses, with no excessively large lettering allowed.

Over 92,000 people call Santa Barbara home. The median house value in 2000 was $479,800; however, the price of a home can rise well into the millions. Renters pay between $750 and $1500+ per month for their rental homes and apartments. Santa Barbara is home to many schools and universities, including the University of California - Santa Barbara and Santa Barbara City College.

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